Establish foundations
Introduce CDM, examine art in relation to culture and business, and begin the social-impact casebook.
Fall 2026 Undergraduate
This introductory course examines how culture, design, and management intersect—and how interdisciplinary design thinking can create meaningful social and market value.
Planned learning arc · Exact activities may shift as the semester develops
Introduce CDM, examine art in relation to culture and business, and begin the social-impact casebook.
Study graphics, products, spaces, interactions, and services as distinct but connected ways of framing design.
Select, revise, and organize case research into a coherent midterm casebook contribution.
Move through user-, customer-, and strategy-centered approaches while developing the K-Food marketing challenge.
Present the team proposal, connect design research to scientific thinking, and articulate a personal interdisciplinary direction.