Yonsei 2026-Fall | Bokyung Lee Upcoming

CDM1001: Introduction to Culture and Design Management

Interdisciplinary thinking lies at the heart of Culture and Design Management. This course introduces fundamental perspectives, concepts, and methods across culture, design, management, UX, technology, art, branding, and marketing. Through lectures, case discussions, and interdisciplinary projects, students will learn to connect these domains and develop thoughtful strategies for real-world opportunities.

Class time: Tuesday(s), 10:00–13:00
Location: VeritasB 443
Instructor: Prof. Bokyung Lee
Office hours: Monday, 9:00–11:00
Language: English

Weekly schedule

Week 12 Nov. 17 Stage 3: Integrate and Create

CDMs’ Design Thinking Series #2: Design Marketing as Customer-Centered Thinking

In Class

Short lecture
Group discussion
Brainstorming

After Class

🎬 FC Watch ‘Strategic Design Thinking.’ Due: Nov. 24
Develop customer-centered marketing concepts. Due: Nov. 24

Learning journey

Project 3: Interdisciplinary Industry Project (Studio Mikko Laakkonen)

Weeks 9–15